Is the Next Big Hit 15 Seconds Long?
For artists like Dove Cameron and David Kushner, a new strategy called the “evergreen pre-save” is upending traditional ideas about how to build a fan base — and what even constitutes a song
For artists like Dove Cameron and David Kushner, a new strategy called the "evergreen pre-save" is upending traditional ideas about how to build a fan base — and what even constitutes a song